Diberdy Buds - Website

OVERVIEW: Website Design + Build

SUMMARY: Diberdy Buds are an exciting new event bar provider serving the highly competitive counties surrounding London. They needed a new website that would help them stand out from the crowd and showcase their luxuriously converted horsebox bar. As a new business still discovering its brand and identity, much work went into crafting the unique design concept and messaging for the Diberdy Buds website.


THE CHALLENGE: As a brand new business, Diberdy Buds needed a website that would help them get found and noticed online, and one that could evolve with them as their business and offering consolidates.

THE VISION: Couples browsing the Diberdy Buds website that can’t wait to book them for their big day! A website that reflects the fun & light-hearted essence of Diberdy Buds, whilst showing that their event bar offering is well equipped for the demands of wedding day service.

“Jade was a pleasure to work with, always quick to reply to any questions I had and built a beautiful website, the value we got from their service was fantastic.”

CHRIS, DIBERDY BUDS

WEBSITE KEY FEATURES:

  • Responsive, mobile optimised design. Most people research wedding & event suppliers on their mobile, so a beautiful mobile site was vital for ensuring a great visitor experience.

  • Consciously planned, clear visitor journey and ‘next steps’ placed in front of the visitor at every step of the way.

  • A website that would be easy to self-maintain, and that they could add to as their business grows, to showcase the events they’ve provided their services for.

  • Essential on-site SEO works: Meta Data, Image optimisation, Linking, Integration with Google Analytics, Console, and indexing.

  • A clear header call-to-action to encourage potential clients to get in touch.

  • Unusual custom image shapes and layouts to add an element of fun to the design.

  • A clean, simple header design with a neat navigation and Social media links in the header to encourage visitors to follow them on social media.

  • Pages dedicated to their key service types and additional information pages to help answer all the key questions of the potential client.

THE FINAL DELIVERABLES:

  • Website Design: An eye-catching website that feels fun & exciting for couples looking to book their wedding bar provider.

  • Website Build: On Squarespace, to allow for optimal performance, ease of self management and flexibility for future growth.

  • Copywriting: Developing all of the copy and messaging for the website, to capture the brand’s tone of voice, utilise important keywords and speak to the visitors key wants, needs & desires.

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